Author:
Grey, Lawrence
Here is the must-do guide to running and winning election to one of the country's 500,000 local political offices. The most comprehensive do-it-yourself guide available for anyone starting out in the campaign process, it is packed with information on planning and organizing a campaign, detailing what you need to accomplish along the way in order to win. The author also offers advice on how to run as an independent candidate, financial reporting, campaigning techniques and marketing tips, campaign themes and strategies, and more. 256 pp.